Peter Kang

Every now and then, I’ll take screenshots of meeting agendas and notes from exactly 1 year, 2 years, and even 3 years ago and share it with my partners. Part of the exercise is to show how similar themes pop up over and over again, but the more important reason is to reflect on how our understanding of certain topics has evolved and deepened over time. We often cringe at the shallow, surface-level understanding of […]

The last month of the year really felt like an all-out sprint at Barrel. We launched websites for clients, began new engagements, and closed new deals–a mad dash to set ourselves up for a strong start in 2022. Thankfully, we have some time to rest up and recuperate before things pick up with full force in January. About Agency Journey: This is a monthly series detailing the happenings of my agency Barrel, founded in 2006. You can […]

The past month has been a whirlwind of activity at Barrel, not to mention a number of stressful happenings at home especially with our two young ones (e.g. sleep regressions, potty training mishaps, school challenges, getting sick, etc.). I’m so grateful for Thanksgiving and the chance to rest up and slow things down a little bit before one last push to end 2021. About Agency Journey: This is a monthly series detailing the happenings of my agency […]

Missing the Office Vibe I’ve started going into the office at least once a week. It’s been a great change of pace from being in my home office (bedroom) and a chance to serendipitously run into people I know and catch up with some folks face-to-face. We decided to keep our Manhattan Barrel office even as offers to fully sublease it were available. We’ve sublet some desks and also let friends and Barrel Venture Partners […]

The Unstoppable Force of Adaptation I sometimes find it frightening to realize how quickly we as humans adapt to new situations and take for granted or get used to situations that, just days or weeks ago, seemed out of reach or a very remote possibility. This goes for good things, unfortunate things, and everything in between. We are adaptation machines. We’ve been making a great deal of progress on many fronts at Barrel. We are […]

Capping Off a Full Year of Reflections I began Agency Journey last September as a way to make space to reflect on the many decisions and various efforts that go into running Barrel. My hope was that in creating a record of my thoughts, I could A) personally benefit from the exercise of examining  and looking back on different highlights and challenges and B) help others by sharing my learnings and mistakes. The series has […]

I’m writing this after a full week away from work. My family took a trip a few hours north and stayed at an Airbnb, exploring the local towns and parks. While a vacation with two young children–especially with one who’s going through a sleep regression–wasn’t necessarily relaxing, I enjoyed the opportunity to take my mind off of work and to create some nice memories. Additionally, it was very rewarding to know that the business was […]

We’ve been gradually increasing our headcount as of late to keep up with growing accounts and new projects. We’ve also been hiring for non-billable roles to support with different business functions. These are all important investments as we look to scale the agency. However, a lesson for me to keep in mind is that headcount does not necessarily equate to success. I recommend this short 10-min podcast featuring Greg Alexander, the author of The Boutique, where […]