Month: December 2022

Agency Journey Episode 28 (Y16M7)

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I have to admit that I have trouble “turning off” during the holiday season. I enjoy time with family and friends, watch a few movies and football games, read a bit more fiction, but I still come back to thinking about the business. My guess is that a lot of entrepreneurs / business owners are in this camp, continually reflecting on what went right and wrong over the past year and looking ahead to how […]

Agency Annual Financial Planning Tool

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I’ve created a spreadsheet that agencies can use to plan their finances for an upcoming year using a bottoms-up approach. With the right inputs, one should be able to come away with targets for revenue and profit. For the past ten weeks, my Barrel co-founder Sei-Wook and I have been poring over our finances, reorganizing the data, and coming up with different ways to land at our targets for next year. It’s been an enlightening […]