Month: March 2021

Agency Journey Episode 7 (Y14M10)

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It’s been over half a year since I started writing these and looking back on my previous posts, it’s incredibly humbling to see that the ideas I felt so sure and optimistic about at the time didn’t pan out the way I thought. Likewise, there are areas that I felt we had largely figured out or were trending in the right direction but in hindsight, it looks like we’re still trying to find our way. […]

Client Experience vs. Quality Work

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“Deliver quality work and the client will be happy” is something I used to tell myself and our team members at Barrel over the years. Upon deeper reflection, this isn’t necessarily true. In recent years, we’ve talked more and more about the “client experience” – what it looks and feels like from the client’s perspective to work with an agency like Barrel. Do they feel like they’re taken care of? Are the cadence of communication and […]

Dark Moments and Counters

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I’d like to think that I live a happy and blessed life. And on most days, I feel pretty good. However, I would be lying if I said things were always smooth sailing. Like most others, I have my darker moments and they come at unexpected times. I wanted to catalog some of these (along with how they spiral down a darker place) and also share some counters that have been helpful for me to […]

Desired Future State for Our Culture

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A company’s culture is never a finished product. It continues to evolve with time as new rituals emerge, as the nature of the work changes, as personnel come and go, and world outside of work brings in new influences. I’ve seen the culture at Barrel evolve through the years with its highs and lows. There were moments when things clicked and we felt we were on an unstoppable rocket ship. And then there were times […]