Month: July 2023

The Agency Cold Start Problem

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For our design agency Bolster, we’ve been looking to find our way around the agency version of a “cold start problem”. In tech, a cold start problem (as popularized by Andrew Chen’s book on the topic) is the conundrum that startups face when trying to achieve network effects with their product. For example, for Airbnb, their cold start problem was trying to get both enough host inventory and guest interest at the same time in order for each […]

Agency Journey Episode 35 (Y17M2)

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I spent the last full week of July in Spain on a family vacation. We stayed an hour outside of Barcelona. I loved the view we had from the home we rented, a sweeping panorama of trees with the Mediterranean Sea off in the distance. I thought more than a few times what it would be like to live and work in Europe with primarily American co-workers and clients. Being 5-6 hours ahead means that […]

How Much Cash Reserves Makes Sense for An Agency Business?

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How much cash in the bank makes sense for an agency business? Some agency owners I’ve talked to say enough cash to cover at least 3 months’ of expenses. I’ve also talked to ones that have enough to cover a year’s worth of expenses. Some serious amounts. I like having cash in the bank. Especially in a higher interest rate environment, having cash is a good place to be and provides a sense of security. […]